THE CHALLENGE

Our client sought to merge its own OTC pharma division with a competitor. If successful this would form the world’s largest OTC joint venture pharma company by market share – particularly in the key markets of North America, China and Europe.

The joint venture was complex in size and nature, posing a large risk for both of the JV partners. It was essential to ensure that customer commitments were met when facing the following challenges:

  • Delivering global deployment plans with consideration of supply chain routes, antitrust legislation and unique local legislation.
  • Integrating the target division’s processes, people, trading and data into the client’s own division.
  • Seeking agreement between the two parties on acceptable cutover processes and principles.
  • Working with the necessary antitrust bodies to ensure compliance.
  • Managing the collaborations with multiple organisations effectively – the client, the target organisation, regulatory bodies and other providers.
  • Integrating the two parties against the backdrop of the COVID-19 pandemic.
THE APPROACH

Providing a team of delivery and solutions consultants to manage the complexities of the program and deliver a seamless joint venture integration.

Our approach included:

  • Delivering an effective and realistic global deployment plan for integration activities.
  • Driving a flexible delivery approach to respond with agility to a changing environment and customer demand during the COVID-19 pandemic.
  • Working effectively with multi-disciplinary teams to drive the right outcome.
  • Providing an experienced and pragmatic approach to antitrust challenges.
  • Providing a transparent and knowledgeable approach to cutover and stock transfers.
  • Effectively partnering with both the client and the JV partner to integrate functions successfully and mitigating supply chain risks.
  • Managing stakeholder expectations across both companies at a corporate and local level.
THE RESULT
  • 90% of trade has been integrated into the JV and all operations are working in harmony.
  • Business continuity maintained from day 1, with no impact to customers, despite the challenges of COVID-19.

Neil Littlejohn

Founder & Executive Director

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